Welcome to

Service Design Thinking

Explore. Prototype. Learn.

APPLICATION FOR 2022 / 23 PROGRAM

Application for Service Design Thinking program 2022 /23 is now open until June 30.

INFORMATION EVENT

On May, 18 from 18:00 – 19:30, we offer a hybrid information event for all  students who are interested in the upcoming program.

Where would you like to go?

Service Design Thinking aims to do three things

Teach Design Thinking

Students get a rare chance to learn the design thinking methodology by applying it themselves

Focus on Digital Services

The program emphasizes the Service part as services are becoming increasingly important

Solve Real-World Problems

Working on real-world projects is the only way to build true experience and at the same time gives meaning to the work

Service Design Thinking in numbers

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Latest news

Events
Sarah Manthey

SUGAR EXPO 2021/22 in San Francisco

The Service Design cycle 2021/22 is coming to an end. One main highlight was definitely the students‘ final presentation at this year’s SUGAR Network for Design Innovation EXPO, hosted by San Francisco State University. During the first weekend of June, 16 student teams from all over the globe presented their solutions to the innovation challenges they had received of their 15 corporate partners from various industries.

Projects
Sarah Manthey

IBM: Customer Experience at its best

Redefining the challenge to enable even better results: the SUGAR Team of IBM was seeking to get the most of their challenge and enabling the best customer experiences for IBM. All of this was possible due to a strong and open connection within the interdisciplinary team – which is one of the main elements of the Design Thinking process, they relied on (Hasso Plattner Institute, 2020). But how did they even identify that a re-definition was needed and how did they proceed?

Let others tell you

Testimonials

Be part of something great!

TAKE THE FIRST STEP. EMBARK ON A VOYAGE TO DISCOVERY.