In their Service Design Thinking project, Landesforsten RLP challenged a team of students from the Karlsruhe Institute of Technology (KIT) and the University of St. Gallen to identify possibilities for Landesforsten services that help to improve the organization’s visibility and perception with the various stakeholders of the forrest, e.g. forest owners, tourism, local visitors. Moreover, the identified opportunities should fit to Landesforsten being an organization that carries out regulatory tasks as well as educational, recreational, or even economically oriented services for the society.