Redefining the challenge to enable even better results: the SUGAR Team of IBM was seeking to get the most of their challenge and enabling the best customer experiences for IBM. All of this was possible due to a strong and open connection within the interdisciplinary team – which is one of the main elements of the Design Thinking process, they relied on (Hasso Plattner Institute, 2020). But how did they even identify that a re-definition was needed and how did they proceed?
Kategorie: SDT in the Media
Design Thinking im Versicherungskontext – dass beides gut zusammenpasst hat ein gemeinsames SUGAR-Projekt von KIT-Studierenden und HUK-COBURG gezeigt. Entstanden ist der „KV-o-Mat“, eine Entscheidungshilfe zur
On July 4th, the Porsche team of the 2018/19 SUGAR cycle presented their project results at Porsche Digital in Ludwigsburg. The diverse audience, including some senior executives, coming from various Porsche units spent half a day with the team receiving an overview of their project
The Landesforsten project – Designing new services for the forest maintenance organization of a German state.